TWICE: YouTube Earnings, Net Worth & Stats
TWICE has 19.5M subscribers and 9.6B total views, earning an estimated ₹15.15 L – ₹34.09 L per month on YouTube — an estimated ₹19.19 Cr – ₹43.19 Cr in ad earnings to date. Net worth also includes brand deals, merchandise and income outside YouTube. Full breakdown below.
Over its lifetime this channel has averaged about 153.9K new subscribers a month — but a lifetime average can't say if it's growing or slowing right now. Daily tracking shows the real recent direction within a few weeks.
Niche auto-detected. Each niche pays different ad rates — that's why the number moves. Lifetime-average views at ₹20–₹45 RPM. Ad revenue only.
A single integration usually beats a month of ad revenue. On InfluencerMetric you set your own rate and get paid securely — start free.
- Engagement is strong at 8.3% — above the ~4% healthy mark. Brands pay more for this.
- Recent videos average only ~1% of your subscriber count in views — often a sign of shorts diluting the average, or thumbnails and titles worth revisiting.
- Consistent uploads (~45/month) — consistency is the single biggest growth lever.
- These are estimates from public data. Connect your channel to show brands your verified numbers and get booked directly.

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Estimates from public data. Connect your channel to publish verified numbers brands trust.
How much does TWICE earn on YouTube?
Based on roughly 75.7M monthly views in the Music niche (auto-detected), where ad rates run about ₹20–₹45 per 1,000 views (RPM) for a mainly Indian audience. YouTube ad revenue is only part of the picture — a single brand integration usually pays more than a month of ad income (what brands actually pay creators), and top creators also earn from memberships, Super Thanks, affiliates and merchandise.
TWICE — frequently asked
How much does TWICE earn on YouTube?
TWICE earns an estimated ₹15.15 L – ₹34.09 L per month (about ₹1.82 Cr – ₹4.09 Cr a year) from YouTube ad revenue, based on roughly 75.7M monthly views at music ad rates. Brand deals typically pay much more — an estimated ₹26.3K – ₹88.7K per sponsored video.
What is TWICE's net worth?
Net worth is speculative and includes income beyond YouTube. As a defensible proxy, TWICE's 9.6B lifetime views translate to an estimated ₹19.19 Cr – ₹43.19 Cr in YouTube ad earnings to date — before brand deals, merchandise and other income.
How many subscribers does TWICE have?
TWICE has 19.5M subscribers and 9.6B total views across 2.6K videos.
How accurate are these TWICE earnings estimates?
They use niche-specific ad rates (RPM) rather than one generic multiplier, so they're tighter than most tools. Real earnings vary with audience location, ad formats and seasonality. Growth tracking is recorded daily for real recent figures over time.
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