Best Influencer Marketing Platforms in India (2026)
Five platforms, five very different ways of working. Four of them will not tell you what they cost until you book a call. Ours is on this page, and every claim about the others was checked on their own site.
Every other platform in this comparison asks for a demo before it names a number. Here are ours, the same figures you will see on our pricing page, because a brand planning a budget should not have to sit through a call to find out whether a platform is affordable.
Free
₹0
forever
Browse every creator profile and package price, use the free tools, and post one campaign. 15% marketplace fee on a completed booking.
Pro
₹999
per month, or ₹799 a month billed annually (₹9,588 a year)
Unlimited campaigns and messages, creator contact details unlocked, order analytics, and the marketplace fee drops to 10%.
Enterprise
Custom
agencies and multi brand teams
Everything in Pro plus team seats, permissions and a named account manager. This is the one tier where you do have to talk to us.
The same question asked of every platform
Published pricing compared across Indian influencer marketing platforms
Feature
InfluencerMetric
Qoruz
One Impression
Kofluence
Plixxo
Price published on the site
Site not live
Entry price
₹0 free plan, Pro ₹999 a month
Free plan, then Book a Demo
Not published
Not published
Not published
What the paid tier costs
₹9,588 a year on the annual plan
Book a Demo
Not published
Request Demo
Not published
Commission on a booking
15% (free plan brands) or 10% (pro brands) plus 10% from the creator
Not published
Not published
Not published
Not published
Smallest deal you can do
Offers from ₹100
Not published
Not published
Not published
Not published
Can you buy without a sales call
Competitor rows were read from each company's own website on 21 September 2026. "Not published" means the price is not stated anywhere a buyer can read it, not that the platform is expensive.
Before the list, a disclosure
InfluencerMetric is our own platform, so of course it opens the list. To keep this useful anyway: every claim about the other platforms was fetched from their own site on 21 September 2026, anything we could not verify that day says "Not published" or was deleted outright, and each entry names the situations where that platform, not ours, is the sensible pick. Two entries changed materially this time, and we have said so in plain words rather than quietly leaving the old copy up.
The 2026 Comparison Table
Comparison of the best influencer marketing platforms in India in 2026
Feature
InfluencerMetric
Qoruz
One Impression
Kofluence
Plixxo
Best for
Self serve creator bookings at any budget
Enterprise discovery, analytics and creator CRM
Large campaigns including celebrity tiers
Performance led campaigns run like media buying
Beauty, fashion and lifestyle campaigns
Pricing model
Published: 15% (free plan brands) or 10% (pro brands) plus 10% from the creator
Free tier, paid tiers quoted after a demo (checked 21 September 2026)
Quoted per engagement
Quoted per campaign
Not published
Free to start
Yes, browse, chat and free tools
Yes, free plan listed on their pricing page
Not published
Not published
Not published
Self serve booking, prices upfront
Escrow protected payments
Not published
Not published
Not published
Not published
Creator network
Curated, onboarded creators with priced packages
Deep search across a large creator and content index
Not verifiable today, see the note below
Claims 750,000+ influencers (checked 21 September 2026)
Not verifiable today, see the note below
Free analytics tools
YouTube analyzer and calculators
Insights on the free tier
Site status
Live
Live
oneimpression.io redirects to amplify.club (21 September 2026)
Live
plixxo.com serves a domain parking page (21 September 2026)
Details from each platform's public site, checked 21 September 2026. Corrections welcome.
The Platforms, One by One
1
InfluencerMetric
That's us
A self serve marketplace: creators list Instagram and YouTube packages at their own prices, brands browse free, chat directly, and book with Razorpay escrow, so money is released only when the brand approves the delivered content. The Free plan costs ₹0, Pro costs ₹999 a month or ₹799 a month billed annually, and the marketplace fee is 15% (free plan brands) or 10% (pro brands) plus 10% from the creator, charged only on completed bookings, with offers starting from ₹100. Reviews can only be left on completed paid orders. The trade off is scale: the network is curated and growing, not a database of millions.
Pick it ifyou want to start today, see prices before talking to anyone, and keep payments protected, from a first pilot to a repeatable programme.
2
Qoruz
One of India's best known enterprise influencer platforms: AI assisted discovery across a large creator and content index, a proprietary creator score, and CRM style relationship management. Its pricing page lists three plans, Free, Premium and Enterprise, and the two paid tiers carry a Book a Demo link where a price would normally be (checked 21 September 2026).
Pick it ifyou are an enterprise brand or agency running always on programmes and you need deep discovery and reporting across a very large creator universe.
3
One Impression
A Gurugram platform built for running large campaigns end to end, including celebrity tiers. Read this entry with a caveat: on 21 September 2026 its domain oneimpression.io redirected to amplify.club, so the claims that used to sit on its own site are no longer served there. We have removed the creator and brand counts we previously repeated rather than carry numbers we cannot check. No subscription price is published either way.
Pick it ifyou are running big multi creator campaigns with celebrity talent and you want the operation handled for you. Confirm with them directly which brand you are signing with.
4
Kofluence
A Bengaluru based, ad tech style influencer marketplace with a performance marketing mindset: it courts brands that think in reach, frequency and conversion. Its site claims 750,000+ influencers and its primary call to action is Request Demo, with no pricing published (checked 21 September 2026).
Pick it ifyou treat influencer marketing as a performance channel and want media planning discipline applied to creator campaigns.
5
Plixxo
Founded by Priyanka Gill of POPxo, Plixxo was for years the default name in Indian beauty and fashion influencer campaigns. On 21 September 2026 plixxo.com served a domain parking page rather than a working site, so we cannot verify that the platform is still operating or repeat its old network size. If you have been sent here by an older listicle, check before you plan a campaign around it.
Pick it ifyou have an existing contact there and can confirm the platform is still running. Otherwise treat the older recommendations you will find online as out of date.
What about Social Blade?
It comes up in every search, but Social Blade is an analytics tracker, not a marketing platform: no booking, no payments, no campaigns. If channel stats are what you are after, read our Social Blade comparison or try the free YouTube Analyzer.
Skip the feature checklists. These three questions sort almost every brand into the right platform type.
1. Who runs the campaign?
If you want to pick creators and brief them yourself, you need a self serve marketplace. If you want it operated for you, you need a managed platform, and its pricing to match.
2. What is the starting budget?
Managed platforms make sense above serious budget thresholds. Below that, choose somewhere with visible prices and no minimum campaign. On InfluencerMetric, offers start from ₹100.
3. What protects the payment?
Ask every platform where the money sits between paying and receiving content. Escrow, held until you approve the delivery, is the strongest answer. If it is not documented, ask before you commit.
Frequently Asked Questions
Which is the best influencer marketing platform in India in 2026?
It depends on how you work. For self serve bookings with upfront prices and escrow protection, InfluencerMetric (that is us). For enterprise scale discovery and CRM, Qoruz. For large managed campaigns including celebrity tiers, One Impression. For performance marketing style campaigns, Kofluence. There is no single winner, so match the platform to your team and budget.
How much does an influencer marketing platform cost in India?
Almost nobody publishes it, which is the honest answer. Qoruz, Kofluence and One Impression all route you to a demo call before quoting. We publish ours: the Free plan is ₹0, Pro is ₹999 a month or ₹9,588 a year on the annual plan, and the marketplace fee is 15% (free plan brands) or 10% (pro brands) plus 10% from the creator on completed bookings only.
Can I run an influencer campaign in India without a sales call?
Yes, on a self serve marketplace. On InfluencerMetric you can browse creators, see each package price, message the creator and book without speaking to anyone, with offers starting from ₹100. Every other platform in this comparison starts with a demo request.
How much does influencer marketing itself cost in India?
Rates scale with follower count, platform and format: nano and micro creators may charge a few thousand rupees per post, mid tier creators tens of thousands, and celebrity tiers run into lakhs. Our cost guide breaks down real 2026 rates by tier, and the marketplace shows each creator's actual listed price.
What is the difference between an influencer agency and a marketplace?
An agency or managed platform plans and runs the campaign for you: you brief them, they handle creators, usually with quoted pricing and minimum budgets. A marketplace lets you do it yourself: browse creators, compare prices, book and pay directly. Managed suits big teams and budgets. Self serve suits brands that want control, speed and small starting costs.
Which influencer platforms are free to start in India?
InfluencerMetric is free to browse: creator profiles, package prices, chat and the free tools including the YouTube analyzer cost nothing, and fees apply only when a booking completes. Qoruz lists a free plan on its pricing page. Most other platforms in this list start with a sales conversation rather than a free tier.
Is Social Blade an influencer marketing platform?
No. Social Blade is an analytics tracker for YouTube, Twitch, Instagram and TikTok. It is useful for checking a creator's growth history, but it has no marketplace, booking or payment features. If that is what you are comparing, see our dedicated Social Blade comparison.
Keep Exploring
Try the free tools and see real creator profiles before you decide anything.
