Not agency estimates, median rates from live creator rate cards on our marketplace. Pick a budget, choose your mix, and see the campaign it funds.
Your ₹25,000 buys
11creator bookings
Median listed rates, counted 22 September 2026 · see the full data
See creators in this budgetSmaller than you think
The real market clears below published rate cards: a ₹25,000 test buys about six Reels at the ₹4,200 median listing.
Spread beats splurge
Ten nano creators outperform one mid tier name on engagement per rupee, and give you ten pieces of content to compare.
Escrow removes the risk
Money is held until you approve the work. No delivery, no payment, that's the whole point.
Far less than most brands assume. At real marketplace medians counted on 22 September 2026, an Instagram Reel lists at ₹4,200, a Story at ₹1,300 and a YouTube deliverable at ₹2,000, with a ₹4,500 median across all 99 live packages, so a ₹25,000 starter campaign realistically buys about six Reels, or eleven bookings once you mix in Stories. Published agency guides quote higher because they include management fees.
₹15,000 to ₹50,000 is enough for a meaningful first test with nano and micro creators, who also average the highest engagement rates (4%+ for nano). At the ₹4,500 median listing, ₹50,000 buys about eleven bookings: more audiences, more content, and clearer data on what converts than one big name gives you.
They are median listed rates computed from live rate cards on the InfluencerMetric marketplace, real prices set by real creators, counted on 22 September 2026. They are listed prices rather than settled invoices, and they are not survey estimates or agency rate cards.
On InfluencerMetric every booking is escrow protected: payment is held when you book and released only after you approve the delivered work. If nothing is delivered, the money comes back.
