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Influencer price list India
Quick answer: On 3 November 2026, Indian creators on InfluencerMetric listed an Instagram Reel at a median of ₹2,000, with the middle half between ₹1,000 and ₹5,000, across 132 packages. These are asking prices set by the creators themselves, not agency quotes.
Counted 3 November 2026 from 201 single-deliverable packages. Medians and the middle half (25th to 75th percentile) are shown so one very high or very low price does not move the figure.
Price by format
| Format | Median | Middle half | Packages |
|---|---|---|---|
| Instagram Reel | ₹2,000 | ₹1,000 to ₹5,000 | 132 |
| YouTube Short | ₹2,000 | ₹1,000 to ₹5,000 | 27 |
| UGC video | ₹5,000 | ₹2,000 to ₹5,000 | 16 |
| Unboxing video | ₹1,500 | ₹600 to ₹30,000 | 11 |
| Instagram feed post | ₹5,000 | ₹5,000 to ₹10,000 | 5 |
Reel price by follower size
Only creators who connected their Instagram account, so the follower count is the platform's, not typed in.
| Followers | Median | Middle half | Packages |
|---|---|---|---|
| Under 10,000 followers | ₹1,500 | ₹999 to ₹2,500 | 64 |
| 10,000 to 50,000 | ₹4,000 | ₹1,800 to ₹5,000 | 18 |
Reel price by niche
| Niche | Median | Middle half | Packages |
|---|---|---|---|
| Fashion | ₹2,000 | ₹1,000 to ₹5,000 | 96 |
| Lifestyle | ₹2,000 | ₹1,000 to ₹5,000 | 92 |
| Beauty | ₹2,000 | ₹1,000 to ₹5,000 | 84 |
| Food | ₹2,500 | ₹1,500 to ₹5,000 | 58 |
| Travel | ₹2,000 | ₹1,111 to ₹5,000 | 51 |
| Comedy | ₹2,000 | ₹1,000 to ₹3,000 | 33 |
| Music | ₹1,800 | ₹500 to ₹3,000 | 33 |
| Fitness | ₹2,000 | ₹500 to ₹5,000 | 31 |
| Tech | ₹1,800 | ₹699 to ₹4,000 | 30 |
| Art | ₹2,000 | ₹1,111 to ₹5,000 | 28 |
| Business | ₹1,800 | ₹1,000 to ₹5,000 | 21 |
| Education | ₹2,000 | ₹1,500 to ₹5,000 | 16 |
| Gaming | ₹4,000 | ₹500 to ₹8,000 | 16 |
Reel price by city
| City | Median | Middle half | Packages |
|---|---|---|---|
| Delhi | ₹1,500 | ₹1,000 to ₹3,000 | 14 |
| Pune | ₹3,500 | ₹2,000 to ₹5,000 | 12 |
| Bengaluru | ₹5,000 | ₹4,000 to ₹8,000 | 10 |
| Other | ₹1,000 | ₹1,000 to ₹2,500 | 7 |
Book creators at these prices
Post a campaign free. Verified creators apply with their price, and your payment is held until you approve the work.
More: influencer marketing cost in India, top creators by niche and how to check fake followers.
FAQ
How much does an influencer charge in India?
On 3 November 2026, Indian creators on InfluencerMetric listed an Instagram Reel at a median of ₹2,000, with the middle half between ₹1,000 and ₹5,000, across 132 packages. These are asking prices set by the creators themselves, not agency quotes.
How much do micro influencers charge per Reel?
Under 10,000 followers: median ₹1,500 (64 packages). 10,000 to 50,000: median ₹4,000 (18 packages). Follower bands use only Instagram accounts connected to InfluencerMetric, counted 3 November 2026.
Are these prices final?
They are the prices creators list for a single deliverable. A brand can message a creator before booking, and the payment is held until the brand approves the work.
Where do these numbers come from?
Every published, active package on InfluencerMetric priced in rupees for one deliverable, from creators whose accounts are in good standing. A group appears only when at least 5 different creators list in it. The page refreshes every few hours.